Pauper Event Decks - The Professor Proposes a Product for Magic: The Gathering

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I have a question for you, and a proposal. Imagine for a moment Wizards of the Coast said the following:

We are excited to introduce a new deck product to support the Pauper format. This is meant to be in line with the Event Decks we have released for specific sets, except this is not set-specific and is for Pauper, rather than for Standard.

Get started with the deep-strategy and classic gameplay Pauper format in style! Draw on common, but high-powered Magic cards from throughout Magic’s history with this tightly constructed 60-card deck. Also includes a 15-card sideboard, strategy guide, Spindown life counter, and a deck box. MSRP: $24.99 Languages: English, Japanese, French, German, and Chinese (Simplified)

So my question is: How well do you think this product would sell? And how much do you think this product would benefit not only the Pauper format, but the larger ecosystem of Magic: The Gathering. Fully upgraded, top tier Pauper decks, ready to play right out of the box for $24.99. I believe the answer to both those questions is, a lot, and I propose this is a product Wizards of the Coast should consider offering. Let’s take a look at the how and why.

The first thing I want to say about Wizards of the Coast offering these proposed Pauper Event Decks is that there’s a lot of Commander, and once Wizards embraced Commander, it became a cash cow for them and a major foundation of the game as well. Building more blocks like this only benefits the game, both in terms of player engagement, enjoyment, retention and satisfaction, and also, yeah, company profits.

Originally called Elder Dragon Highlander, or EDH, Commander was a player created format that became a favorite for causal gameplay at GPs. It grew fast and strong over the years, but Wizards of the Coast was very reluctant to get behind it. It wasn’t until the company took a chance on offering preconstructed Commander decks that the format truly exploded. The product sold like wildfire and interest in Commander gained a remarkable momentum. Wizards went from reluctantly offering these small print run Commander precon decks to making the yearly Commander products a spotlight feature.

Would the same hold true for Pauper pre constructed decks as well?

Music Courtesy Of: “Vintage Education” Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/

“Brittle Rille” Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/